Hotline +902421-1061
Our School
Overview and philosophy of our ESL programs: Student success and well-being is foremost in our philosophy and profit comes second. Our reputation.....[Details]
Contact Us
联系我们
Phone: (888) 831-3836
Fax: (902) 445-5615
E-mail: info@rcetgroup.com
Address: Suit 67, 5670
Spring Garden Road, Halifax, Nova Scotia, Canada, B3J 1H6
Location:English > CE News > Text
Concert promoter lets the Dogg out on first try

SNOOP Dogg might have had a little trouble getting Sydnizzle, Cizzle Brizzle, to trip off his tongue. But that’s nothing compared with the lengths a 25-year-old concert promoter went to in making sure His Hip Hop Highness was happy during a visit to Sydney this summer.

 

Snoop, born Calvin Broadus Jr., came with an extensive concert rider — a list of demands for backstage amenities that might have been hard to fill in a small place on the East Coast of Canada.

"We met every single condition and then some," Stephen Tobin, owner of Captive Promotions, said in a recent interview.

There was "nothing unreasonable" in the rider, he said, but some of Snoop’s requests required some creativity to comply with. "For example, he wanted a few buckets of Popeye’s Chicken," Tobin said. "Obviously there’s no Popeye’s Chicken here. But I have friend who lives in the States, so I got him to send me down some empty Popeye’s Chicken buckets and we filled it with A&K Lick-A-Chick. And we told him the difference, but we just wanted him to see what we did."

Snoop’s other demands included Landy cognac, Swisher Sweets cigarillos and a special brand of grape juice.

"(There was) all kinds of stuff that you can’t get here," Tobin said. "But we made sure it was brought in for him."


Snoop also wanted an oversized local sports jersey.

"So we made sure that he had a Cape Breton Screaming Eagles jersey and he wore it on stage," Tobin said.

His hit Gin & Juice notwithstanding, Snoop doesn’t drink alcohol, though his entourage partakes, Tobin said. But the multi-platinum-selling rapper, producer and actor is an avid marijuana smoker.

The promoter said he "certainly did not" have to provide the performer with any illegal substances.

"Everybody’s got their own request," Tobin said. "There are certain ones I was able to meet and there were other ones that he might have been left to his own devices to find."

The promoter said Snoop was smoking weed in Sydney, raising the question of how a guy who’s only in town for 11 hours scores pot.

"He’s Snoop Dogg, right?" Tobin said. "If the Pope asks for a way to pray, you find him a way to pray."

Snoop’s gig on the Sydney waterfront in August was sold out.

"We had approximately 6,500 people there," Tobin said. "It was the largest concert to ever happen in Cape Breton."

It also happened to be the young promoter’s first show.

"I can’t walk down the street without people asking me, ‘What’s next?’ " Tobin said.

"And my answer is always, ‘I think what we proved by doing that is the sky is the limit in terms of what we can do here,’ " he said. "People want something to do and there is a hunger here for bigger shows and bigger events. And I think that now we’ve proven we can do it, really we can do whatever we want."

Tobin admits it will be hard to outdo bringing in Snoop but he is planning an online survey to determine what performer he should bring to Sydney next.

"We also have a message coming in from Mr. Dogg himself to try and help spread the word about the survey," Tobin said.

"He’s going to give us a little holler-out (video) in terms of thanking people for the sellout, and we’re going to use that as a marketing piece to try and push people toward the online survey."

Tobin said he made money on the Snoop Dogg show.

"I’m not able to retire or anything like that, but from what I understand, especially given recent experiences in other areas of Nova Scotia, if you break even, you’ve done very well. And we ended up in the black in terms of revenue."

Putting on the concert cost about $500,000, he said.

"All of my professional life, the obstacle has always been, ‘You’re so young,’ " Tobin said.

"But really, if you’re thinking in terms of entrepreneurship and trying something new and taking risks, the best time to do that is when you’re young.

"Would I have done a half-million-dollar concert if I was 45 with two kids and a mortgage and three cars and a minivan? I’m not sure if I would have. But when you’re younger, if you have that drive or that ambition to want to do something, really, it is the time to do it."

 

About Us | Courses | Our New Students | Curriculum Schedule | Our School | Job Vacancy | Online Consultation | BBS
( c ) 2009. Royal Canada Education & Trade Group Ltd. All Rights Reserved
վ֮